Threads
To Selling in Local Markets
We started out as a Sunglasses brand (Yes, I did believe setting up a shades business in Ireland was a solid idea) and met some crazy and wonderful people along the way!
Who doesn't need sunglasses at a festvial? We hit up some of the biggest music festivals at the time including ALL TOGETHER NOW, BODY & SOUL and CASTLEPALOOZA!
We Delivered
We dropped our first collection of clothing which is still Printed and Embroidered in Ireland today!
Covid-19
This was where we lost pretty much 95% of our revenue as we were heavily reliant on face to face sales. That and the fact we had just launched a new website that we didn't know how to run, was a recipe for disaster.
That said, I spent a lot of time with family and did a lot of embroidering in my Mom's sitting room!